AIDS Day Crescent City Comeback How To Avoid Becoming a Bashtag Horror Story To Tweet Or Not To Tweet? How To Filter Your Twitter Content In 3 Easy Steps 2012 Communicator Award Social Discovery: The Next Big Thing? Surveying Your Social Media Opportunities On 20 Predictions From Smart People That Were Completely Wrong
  • Can the Power of Storytelling End HIV/AIDS?

    I just read an interview and watched this fantastic clip of a meta-documentary about acclaimed documentarian Ken Burns. In the documentary, Ken talks about storytelling, and the compelling truths that emerge from simple facts – truths that are somehow greater than the sum of a story’s constituent parts. He talks about Lincoln winning the Civil War and then going to the theatre that night. About Thomas Jefferson writing “we hold these truths to be self-evident, that all men are created equal” but...

  • Crescent City Comeback

    A lot of positive news has come out of New Orleans in recent weeks. A successful Jazz Fest, a local chef/entrepreneur featured in Inc., more restaurants than ever before, tourism numbers are on pace to match levels before Hurricane Katrina in August 2005 and the French Quarter and Central Business District look great.Having spent a lot of time in New Orleans in the two years before and after Katrina, and having visited as a tourist many times before that, the city means more to me than just a pl...

  • How to Avoid Becoming a Bashtag Horror Story

    Twitter allows me to reach out to my favorite companies and brands, like Coca-Cola. Via Twitter, I can express my love for the beverage company and confess my excessive coke-drinking habits. This is because sites like Twitter erase the distance between brands and their customers.

  • To Tweet Or Not To Tweet? How To Filter Your Twitter Content in 3 Easy Steps

    I have Twitter. This is something that I have never really been ashamed to admit. When I created my Twitter over two years ago I thought it was pretty stupid, so I sort of made a joke of it.

  • What’s in a name? Top Baby Names of 2011

    This week, the Social Security Administration released it’s 2011 data of the most popular baby names in the United States:According to the SSA, this is the thirteenth year in a row Jacob tops the list for boys and the first year for Sophia, who knocks Isabella to number two after a two-year stint at the top of the list for girls. There is only one new name in the top 10 on either list this year. Mason rocketed to number two from outside of the top ten to replace Anthony on the boys’ side.Trends ...

  • Kglobal Awarded 2012 Communicator Award for Social Responsibility

    2012 Communicator AwardKglobal is proud to announce that we has been awarded a 2012 Communicator Award of Distinction for our work on the Gardein Party Tour. The Communicator Awards is the leading international awards program recognizing big ideas in marketing and communications. The awards are sanctioned and judged by the International Academy of Visual Arts, an invitation-only body consists of top-tier professionals from acclaimed media, communications...

  • Social Discovery: The Next Big Thing?

    As human beings, our longing to connect with others is the driving factor that makes social media so popular and successful. Social networks such as Facebook, Twitter and LinkedIn satisfy the need to connect with family, friends and coworkers (people you are already acquainted with). However, a new wave of social discovery sites and applications serves an entirely different but equally important purpose: the need to connect with new people.

  • Surveying Your Social Media Opportunities

    Diving into the world of social media can be intimidating for any company, large or small. Marketing executives—particularly those who did not grow up in the Digital Age—are sure to wonder how social media can best be exploited to develop brand recognition and generate sales. Which networks work best for promoting website traffic?

RSS Feed

thoughts, information and musing from the orange juice-drinking, brand-focused, politically-inspired, communications & digital fanatics at k-global.