Lauren Martens

Vice President
Lauren Martens

Lauren brings more than a decade of experience in financial services and communications, in both the United States and Canada. As Vice President, Lauren plays an integral role coordinating and developing new business opportunities for kglobal and its parent, Zenetex.  Leveraging her knowledge of public relations, public affairs, strategic communications, messaging and social media, she serves as the primary liaison between kglobal’s commercial and government practices.

Prior to joining kglobal, Lauren worked for three DC-area start-ups helping them to successfully define, professionalize, as well as monetize their service offerings. In that capacity, she oversaw business development activities as well as helped conceptualize, produce, and execute targeted branding and marketing strategies using both traditional and digital media.

Before her move to Washington, DC, Lauren worked in financial planning, overseeing several aspects related to savings, income and investments for both individual and corporate clients. Lauren also worked in the legal field alongside lead counsel on trial preparation mainly in the areas of insurance fraud and litigation.

Lauren earned her B.A. in Political Science graduating Honours with Distinction from the University of Victoria and her Master’s in Media and Public Affairs from The George Washington University.